<aside> 🌻 "Trying to appeal to everyone is a recipe for mediocrity. Be clear about who you are and what you're about. The more targeted your message, the easier it is to resonate with the right people." - John Rampton, entrepreneur and investor.

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References for identifying your target audience:

  1. Google Analytics: https://analytics.google.com/
  2. SurveyMonkey: https://www.surveymonkey.com/
  3. Yelp: https://www.yelp.com/
  4. Statista: https://www.statista.com/
  5. SEMrush: https://www.semrush.com/
  6. Ahrefs: https://ahrefs.com/
  7. TripAdvisor: https://www.tripadvisor.com/
  8. Google Forms: https://www.google.com/forms/about/
  9. Qualtrics: https://www.qualtrics.com/
  10. Euromonitor: https://www.euromonitor.com/
  11. IBISWorld: https://www.ibisworld.com/